Archive for the ‘Diversity’ Category


Max Oliva, Associate Director of IE’s Social Impact Management
The 100 Best Corporate Citizens for 2006 have been announced today. Green Mountain Coffee Roasters, Inc. (NASDAQ: GMCR) has been ranked No. 1
Now in its 7th year, the “100 Best Corporate Citizens” list identifies companies among the Russell 1000, the S&P 500, and KLD’s Domini 400 Social Index that excel at serving a variety of stakeholders. Firms are ranked on service in eight stakeholder categories: shareholders, governance, community, diversity, employees, environment, human rights, and product.
Some companies that have been in the list all 7 years are:
Brady Corporation
Cisco Systems, Inc.
Cummins, Inc.
Ecolab Inc.
Graco Inc.
Herman Miller, Inc.
Hewlett-Packard Company
Intel Corporation
Modine Manufacturing Co.Pitney Bowes, Inc.
Procter & Gamble Company
St. Paul Travelers Companies
Southwest Airlines Company
Starbucks Corporation
Timberland Company
Whirlpool Corporation
To view the full list and/or read more about it click here.


Max Oliva, Associate Director of IE’s Social Impact Management
The 2006 Commitment to Development Award honors an individual or organization from the rich world who has made a significant contribution to changing attitudes and policies towards the developing world. It is sponsored by Center for Global Development and Foreign Policy magazine.

The nominees for this year are:
Bill and Melinda Gates, Philanthropists
Bono, Musician and Development Advocate
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Doctors Without Borders/Medecins Sans Frontieres (MSF)
Global Call to Action Against Poverty (Make Poverty History, One Campaign, etc.)
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Jeffrey Sachs, Professor and Director of the Earth Institute at Columbia University
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Jim Fruchterman, Founder and CEO of
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Jimmy Carter, Former U.S. President

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Louis Michel, European Commissioner for Development and Humanitarian Aid
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Rep. Jim Kolbe (R-AZ)
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William Clinton, Former US President
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William Easterly; Author and Professor, NYU
Or Nobody, No award should be given for 2006.
Once you vote, you can see how the nominees are doing on the final race, which ends this week. The Award Recipient, who will be chosen by an expert panel, and the People’s Choice winner will be announced on May 2. To cast your vote click here.


Max Oliva, Subdirector de Social Impact Management, Instituto de Empresa
“La Responsabilidad Corporativa es estratégica y depende del consejo y de toda la organización”
El Centro PwC-IE de Responsabilidad Corporativa, junto con Expansión, organizó el primer debate sobre el papel del órgano de administración en la política de sostenibilidad de las compañías.
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“La RC no debe de estar separada en la gestión, sino imbrigada en los procesos del negocio”. Miguel Iraburu
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“La RC es responsabilidad de toda la organización, de todos los empleados” Isabel Aguilera
“El consejo debe decidir hasta donde se pueden utilizar los recursos de los accionistas”. Juan Miguel Antoñanzas
“Uno de los cometidos del consejo es el revisar el mapa de riesgos del consejo” Eugenio Ruiz-Gálvez
“Dentro de unos años habrán estándares para conocer quien hace realmente RC”. José María Méndez
A continuación se presenta una reseña de dicha conversación, dando inicio a una serie de tribunas que servirán para hacer un estudio a fondo de la Responsabilidad Corporativa por parte del Centro. Este se enfoca en impulsar la investigación, formación y divulgación en materia de RC en tres líneas básicas: Buen Gobierno y Transparencia; Medioambiente y Sostenibilidad; y Sociedad y Diversidad.

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Max Oliva, Associate Director of IE’s Social Impact Management
The McKinsey Quarterly has just Published an article which analyzes these issues, arguing that executives ignore socio-political debates at their own peril.
A majority of the executives they have surveyed acknowledge the fact that socio-political issues if not well managed and anticipated, are potential threats to the creation of value and have admitted that they handle these issues poorly.
That deficiency, they argue, is “the result of short-term financial pressures, a lack of familiarity with the issues, and the sense that specialists in the public-affairs and legal departments handle this sort of thing.” It is of strategic interest to correct this flaw.
What’s different today is “the intensifying pressure and the growing complexity of the forces, the speed with which they change, and the ability of activists to mobilize public opinion. Companies must now strive to anticipate and understand those expectations and to embed them in their business strategy.”
The challenge is to “find a way for companies to incorporate an awareness of socio-political issues more systematically into their core strategic decision-making processes.” And this must be seen not just as risks, but as an opportunity to differentiate your business.
To view the full article click here.
To view What Business Executives think in regards to Corporate Responsibility click here.

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Max Oliva, Associate Director of IE’s Social Impact Management

The World Economic Forum, The World Bank and United Nations are hosting events this month which will discuss leveraging the currently improved economic conditions of Latin America; important changes in the strategic landscapes of both NGO’s and businesses; and identifying immediate and pragmatic solutions to some of Latin Americas most pressing problems.
World Economic Forum on Latin America, April 5-6
“Business, NGO’s and Development: Strategic Engagement to Meet the Millennium Development Goals (MDGs)”, April 10-11
The 2006 Latin American Forum , April 19-20

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Max Oliva, Associate Director of IE’s Social Impact Management
The European Commission has just published (March 22nd, 2006) a communication on CSR entitled: “Implementing the Partnership for Growth and Jobs: Making Europe a pole of excellence on CSR”.
It is intended to be a backing for a European Alliance for CSR, intended to further promote and encourage CSR. They look at this not as a legal instrument, but rather as a vehicle for mobilising the resources and capacities of European enterprises and their stakeholders in the interests of sustainable development, economic growth and job creation.

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Estimados Miembros de la Alianza Sumaq
Es un placer darles la bienvenida a la Comunidad de Responsabilidad Corporativa, misma que trata temas tales como Emprendedurismo Social, Buen Gobierno, Diversidad, entre otros.
La tradición de excelencia en la enseñanza de las escuelas de negocio que conforman la alianza Sumaq nos lleva a esta nueva etapa de interacción entre profesores, alumnos, alumni y expertos en Responsabilidad Corporativa. Iniciamos este reto con la competición de planes de negocio de Emprendedurismo Social, estando convencidos de que será sólo el inicio de una relación cada vez más ambiciosa y exitosa, misma que permitirá a nuestras escuelas el poder incrementar el nivel de conocimiento, involucramiento de sus miembros e impacto en la sociedad.
Quedo convencido de la oportunidad que esta nueva interacción representa y de que sabremos aprovecharla, generando valor a todos los miembros de la alianza y a la sociedad en general. Los invito a crear nuevas líneas de discusión e investigación, a compartir sus ideas e incrementar la masa crítica en un área tan importante para el desarrollo.
Reciban un muy cordial saludo,
Antonio Montes
Director de la Alianza Sumaq


Max Oliva, Associate Director of IE’s Social Impact Management
The social sector is approaching a tipping point. Business Schools’ involvement in social issues range from corporate responsibility and social entrepreneurship, to social impact management, going through the bottom of the pyramid, socially responsible investing and other concepts which are being generated as we speak.
Being part of this change, Instituto de Empresa has undertaken a commitment to society, having worked for the past three decades in areas like ethics, social responsibility, sustainable development, protection of the environment, diversity management and others.
The Corporate Responsibility Community will serve as a platform to discuss these issues, the different perspectives and approaches which leading faculty, students, alumni and practitioners are taking, be it from a strategic or a pure philanthropic point of view. We look forward on building up on this conversation and bringing value to every participant of the community.
Let’s start the conversation!

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