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   June 23, 2008   


Without outside pressure, corporations will not take meaningful action on sustainability


Max_P.jpgMax Oliva, Associate Director, Social Impact Management

The Economist is holding an online debate on Corporate Sustainability. The main question their asking is weather outside pressure is required for companies to take meaningful action on sustainability. The debate will be held during this week and until June 27th.

On the Pro side, Mindy Lubber, President of Ceres, comments on her opening statement the following:
“Outsiders—investors, environmentalists, public interest groups, other industry experts—have an essential role in pressuring companies on their handling of environmental and social threats. They should be asking tough questions; they should be offering creative, out-of-the-box ideas; they should be demanding real action; and they should be holding companies accountable.”

On the Con side, Björn Stigson, President of the WBCSD opens with the following statement:
"The resolution puts the relations between business and the rest of society into unhelpfully antagonistic terms. Business, in the black hat, is the recalcitrant offender, with no internal motivation to do the right thing while outside parties are the good sheriff, enforcing meaningful action on sustainability in an otherwise lawless frontier.

The resolution implies the following:
1. External influences are the main motivation for corporations in addressing sustainability issues.
2. Pressure is the best description of the relations between stakeholders and business.
3. Corporations always resist external accountability.
4. External pressure is both necessary and sufficient to get corporations to take meaningful action on sustainability."

Where do you stand on this debate? Take part on the conversation at the Debate Hall.


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Posted on 23 June 2008 in Corporate Responsibility, Corporate Governance, Development, Environment

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Comments

I'm a journalist writing about environmental risk management. I'd love to ask executives six questions on corporate sustainability practices. If you're available, please e-mail me.

Posted by: Amy at August 8, 2008 08:13 PM

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